“Jugaad”: hindi term which refers to a non-conventional innovation. It could also refer to an innovative fix or a solution that bends the rules. It is also often used to signify creativity and, in particular, the creation of new things with meager resources.

JugaadMag is an indie magazine focused on XXI° Century visual storytelling and contemporary art. The magazine is an open space for new and emerging artists and experimenters who want to break away from the mainstream and from the trends imposed by social media.